Impact of Social Media on Direct Selling Industry
Today, few industries have remained untouched by the profound influence of social media platforms. Among them, the direct selling industry stands out, having embraced the dynamic world of online interaction to enhance its reach and efficacy. As the lines between virtual and physical interactions blur, there’s an emerging narrative about the symbiotic relationship between direct […]
Why Do Some People Succeed with a Direct Selling Business and Others Don’t?
Venturing into the world of a direct selling business can be an exciting journey filled with potential and opportunities. This sales model, which has been around for ages, allows individuals to sell products directly to the consumer in a non-retail setting. From door-to-door sales, to party plans, and even leveraging social media, direct selling offers […]
The African Connection: How Direct Sales are Boosting Local Economies
Pyramid Scheme vs MLM – What’s the Difference?
Many critics have hurled accusations at direct selling over the years, calling it every name from pyramid scheme to Ponzi scheme. In truth, multi-level marketing (MLM) is a legitimate and legal form of business in India. When naysayers use inflammatory terms referencing illegal networking schemes, disinformation can spread like wildfire. While it is crucial to […]
The Difference Between Legitimate Direct Selling Companies and Pyramid Schemes
We have all heard of pyramid schemes. Not only are such enterprises illegal, but they are buzzworthy when it comes to organized law breakers. Let’s be honest, people enjoy reading about corruption and businesses that do it the wrong way. They love to point fingers, and social media has made this easier than ever before. […]
90 Percent Failure in Direct Selling
Debunking the Myth of Direct Selling’s 90% Failure Rate Over the years, direct selling has demonstrated its value to individuals, communities, and even national economies. Recent periods of flux have caused the industry to boom, and analysts are predicting exponential global growth in the next five years. Despite this, critics continue to spread the misconception […]
Direct Selling Explained
Direct selling is booming! Yes, while numerous other sectors have endured slowdowns, direct selling companies are continuing to chart exponential growth while serving as a lifeline to both national economies and individuals. This should come as no surprise. It is, after all, one of the oldest distribution channels in the world, having consistently proven its […]
Why Governments Should Recognise Direct Selling
Direct selling is a rapidly growing industry that contributes significantly to the global economy. It involves selling products and services directly to consumers, typically through a network of independent distributors or representatives. The industry is a growing source of income for millions of people. It has proven to be an effective way for individuals and […]
Growth and Evolution for the Direct Selling Industry
The global economy remains volatile despite the lifting of lockdowns and movement restrictions brought on by the recent pandemic. Geopolitical strife, high-interest rates, and volatile commodity prices have beset the months According to the International Monetary Fund (IMF)’s January 2023 World Economic Outlook Update, global growth is projected to fall to 2.9% this year […]